WHEN DESIGN MEETS MANAGEMENT
When Design meets Management:
a new approach to problems arises and opens the door to new solutions.
IED Barcelona – Escola Superior de Disseny presents you 4 professionals that promote innovation thanks to entrepreneurship, product and service design, fostering new business opportunities. They apply in their strategies the same methodologies we transmit to our students. We share the same vision on management. We have interviewed these professionals to discover their strategies for the new challenges in the XXI century. Check it out.
BRIAN BURGESS (IED BARCELONA ALUMNI) – Service designer at Health Mavericks, a European Digital Health Innovation firm specialised in human-centered design and behavior change.
GUIDO CHAROSKY (IED BARCELONA TEACHER) – Co founder of Drop – Design for Innovation, a consultancy of experience innovation applied to the creation of new products and services.
JÜRGEN SALENBACHER (IED BARCELONA TEACHER) – Specialist in design, branding and creative economy, facilitator and coach with extensive experience in education, design and business (salenbacher.com).
ADRIÀ BATLLE (IED BARCELONA TEACHER) – Entrepreneurship and Innovation Manager of Mobile World Capital Barcelona, an initiative with the aim of fostering the creation of a digital ecosystem.