The Museo Guggenheim Bilbao hosts IED 25TH anniversary in Spain

Project: Seat Mergo |

Project: Seat Mergo

The Museo Guggenheim Bilbao hosts IED 25TH anniversary in Spain

On 18th November, the IED Design School celebrated the 25th anniversary of its arrival in Spain in Bilbao with an event that paid tribute to creativity and talent in the framework of the of the Museo Guggenheim Bilbao’s TOPArte programme. In celebration of the Bilbao Bizkaia Design Week, the Museo Guggenheim Bilbao hosted a fashion show featuring designers from Spain and abroad, including 25 collections by former students from IED Madrid and IED Barcelona. These collections reflected the past, present and future of the institution that landed in Madrid in 1994. An audiovisual exhibition was also projected, highlighting the impact of design on our surroundings and students’ ability to define the future.

Epitomizing the motto “25 years designing the future”, IED has always driven the role of design in the sustainable development of society. With the philosophy of challenge-based education behind each project and championing the use of disruptive methodologies, it continues to provide an education that is attentive to peoples’ needs.

Mobile applications to promote car-sharing systems, objects produced through digital manufacturing, accessories that become new means of transport, and bus stops that use renewable energy to provide information on the status of the service are some of the approaches that have emerged across the course of these 25 years. This has been possible thanks to collaborations with institutions such as NASA and CERN, events like the Salone del Mobile in Milan, and more than 100 companies across the world.

Fashion designers from IED Madrid and IED Barcelona meet at the Museo Guggenheim Bilbao

The collections showcased on the catwalk at the Museo Guggenheim Bilbao represent the creativity developed by IED alumni throughout their professional careers. The eclectic mix of garments and visions on display further highlighted the individuality of the designers, who hailed from Italy, Brazil, Romania, Israel, Mexico, and the United Kingdom, among others.

Fashion is the most powerful means that human beings have to express their identity. It is the connector and collector of peoples’ dreams, motivations, worries, inspirations… which is why we wanted to present a mosaic that represents IED talent from the past 25 years”, said Alessandro Manetti, CEO of the IED Group in Spain.

he collections define the future of fashion and reflect the current challenges within the sector; including proposals made following a sustainable approach, conceptual and cutting-edge designs, delicate hand-made and locally produced pieces, and evening gowns that follow the techniques of haute couture.

Among the designs that hit the runway were collections from acclaimed fashion firms, emerging young talents, prize-winning designers accoladed by Vogue Who’s On Next and the Samsung EGO Innovation Project, and regulars of New York Fashion Week and of national platforms like the Mercedes Benz Madrid Fashion Week and 080 Barcelona Fashion.

Exclusively for the occasion, three former students – one from IED Madrid, one from IED Barcelona and another from IED Milan – created two looks each in honour of the 60th anniversary of the construction the Guggenheim Museum in New York, designed by the architect Frank Lloyd Wright. The curved spiral forms, the delicateness of the pieces of art exhibited within its walls and the opulence of the building’s architecture were the inspirations for the designs; some of which were made using Gratacós fabrics provided especially for the celebration.

“IED has left a legacy of an important generation of designers that promote the culture of and appreciation for design all over the world”, noted Manetti on the IED network. “We have always anticipated the future, and today we want to celebrate looking back; but we also want to generate a conversation about the present and the future, with our eyes fixed on the challenges that the contemporary world presents to us,” he concluded.

Important personalities from the fashion industry sat in the crowd: actress Rosy de Palma, fashion icon Diane Pernet, Belgian fashion consultant Francine Pairon or Spanish fashion designer Custo Dalmau, along with Pilar Pasamontes, Scientific Fashion Director of IED, and Julia Weems and Moisés Nieto, Fashion School directors of IED Barcelona and Madrid, respectively. Within the model casting, there was Palito Dominguín, Eleonora Bosé’s little sister and Spanish Model Bet Callieri.

If you want to see all the assistants of the event, visit here

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