Master class about Typography in the context of design culture
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Master class about Typography in the context of design culture


Next February 12th, Wednesday, IED Barcelona will hold a Master class on Typography in the context of design culture. It will bear on typography as a space for reflection that can be defined from different standpoints: technical, formal, and instrumental, sociocultural, ideological. Also, it engages with the idea of typography beyond being an entity or something stable and identical to itself, but as the result of a maze of feelings that redefine and reinstate it as a constituent and relational dimension in the fields of visuality and design, and its transformations at historical and contemporary levels

Architect Enrique Longinotti, graduated from the Universidad de Buenos Aires (UBA), will impart the master class. Since 1994 Longinotti has been the Titular Professor of the Chair of the Degree in Graphic Design of the Faculty of Architecture, Design and Urban Planning/UBA. Between 1998 and 2005 he was the Director of this Degree and since 2002 he directs the Master in Communication Design of FADU/UBA. He supervises specialization projects and Master’s thesis in Argentina, Colombia and Ecuador. In addition, he combines this with his academic activity through several seminars and workshops in universities in Spain, Austria, Germany, Ecuador, Colombia and Argentina, covering subjects such as experimentation in typography and publishing, research on communication in public spaces and visual organization of information, schematics and morphological research. In September 2012 he was invited, as an expert, to Kosmos 2012 – Mobility, at the Humbold Universität, Berlin. His publications include La Biblioteca Imaginaria (1998, Editorial Eudeba), Signo registrado (2000), Letronomikon (2003), Morfologías (2005), Tipos Totales (2011), Usted está aquí (2009), Puro Cuento (2012). – –

 February 12th, 2014
Time: from 18,30 to 20,30
Location: Aula Magna of IED Barcelona (Biada, 11)
Language: Spanish
Access: Free and open. Limited places; reserve your seat before February 10th at


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