Diseño de Producto, itinerario en Diseño de Transporte
EXPLORE IED BARCELONA
 

PROJECT: LAMBORGHINI MAGMA | Design

PROJECT: LAMBORGHINI MAGMA

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Diseño de Producto, itinerario en Diseño de Transporte

Language: Spanish

Duration: 4 years

Start Date: September 2021

Credits: 240 ECTS

Biada 11; 08012 Barcelona, España

Price: From 11.900 € per year. Contact us for payment facilities and special conditions.

Introduction

The specialisation in Product Design, Pathway in Transportation Design (taught in Spanish) is equivalent to a University degree (240 ECTS). 

The course, taught in Spanish, prepares interior and exterior designers who are capable of designing not only vehicles, but also transportation systems and accessories related to the sector. 

This course provides students with the necessary knowledge on physical and functional characteristics to manufacture a product. The ability to solve problems and needs emerging during the elaboration processes, along with being able to determine the product quality and its introduction into the markets, is enhanced.

IED Design trains designers to be capable of anticipating and catering for the needs of society and individuals in their interaction with objects and spaces.”

IED Barcelona is offering specialisations in Design of 4 years (240 ECTS). The aim is to transform passion, talent and creativity into knowledge and abilities that allow future design professionals to develop their careers.

 

Objectives

The course  prepares professionals capable of designing not only vehicles, but also transportation systems and accessories related to the sector. Interior and exterior designers for transportation vehicles able to face commercial, psychological and social factors related to mobility.

Comprehension of aspects like psychological and emotional mechanisms of consumers, citizens or users, linked to the concepts of transportation, vehicle and culture of the different reference targets. It is learnt to understand and interpret each world, needs and expectations of citizens, but at the same time maintaining creativity, style, trends and products’ life cycle.

The experience acquired by IED Design in this area, in addition to the collaboration with large companies working in the sector, allows developing this particular theoretical competence along with practice, a typical trait of transportation designers. This methodology emphasizes a permanent comparison between technical and theoretical knowledge and their concrete application based on creating and developing increasingly difficult projects

The first year of this degree is focused on acquiring basic concepts of design, culture and project methods. Students learn to dare to create and communicate.

The second year is concentrated on developing one’s own creativity individually, and starting to study specialization-related tools such as: packaging, clay, Key sketch, Chartpaks felt tip pen, Alias and graphic communication.

The third year means the beginning of collaborations with companies and new, more technical and complex projects, with prototypes and real costs. Students begin to study production systems and models. Work is developed in transversal teams composed by students of Product, Interior and Transportation design. In addition, new materials will be studied, such as sustainable or technological materials, etc.

During the fourth year students study A-class surfaces, animation and video. They take a compulsory internship in a company and each one chooses a professional profile. Creative management acquires a great relevance through project management and rethinking, modifying and refining projects to respond properly to users’ and market’s needs. Lastly, the degree final project is developed in collaboration with real companies, where prototypes are produced. In successful cases, those prototypes will evolve and manufacture to be launched into the market.

Methodology

The Undergraduate Degree in Transportation Design offers a formative path that teaches students to comprehend and anticipate the market exigences, interceding with business intentions and translating them in a defined project than can be manufactured. It boosts the relevance of concept.

Also, the course brings knowledge on production materials and technology in order to bring projects to life. Beyond the theoretical comprehension of the project, students focus on analysing technologies, function, ergonomics and usability.

Job Opportunities

Car interior and exterior designers, motorcycles, ships, aeronautical sector, public transportation, color&trim, etc.

IED DESIGN alumni work at:

Bertone, Ferrari, Lamborghini, Hyundai, Seat,Tesla, BMW, McLaren, Ubica, VMoto Europa, Scutum Logistics, Gama Ubica, Fab Lab, etc. 

Companies

Companies that have collaborated with the area: Alstom,  Ferrari, BMW, Seat, Mercedes Benz,  Volvo, Hyundai, Toyota, Orbea, Derbi,Renault, Unopiù, Frecan, Primavera Sound, Panasonic,   Zicla,  Decoexpo, Panatta Sport, Illy, Capmar, Piquadro, Entitat Metropolitana del Transport, Japan Tobacco International, AHEC, Elite Gourmet, Vmoto, Omega Z, I+ED Lab, Idearideas, Architecture for Humanity, Volta Motorbikes, Casa Gracia BCN and Los Cármenes.Vitra, Roca,Médicos sin fronteras, Donuts, Interface,Casa Decor, etc. 

Coordination

JESÚS IGLESIAS

Graduated in Industrial Design in Elisava, he also holds four master’s degrees: Urban Furniture (Elisava), Office Furniture (Elisava), Eco Design (Pompeu Fabra) and Industrial Design and Product Creation (Universitat Politècnica de Catalunya).

He has an extensive experience in the transportation industry: Seat, DCE VW Group, and Audi design Studios, Nissan, Lamborghini or Suzuki.

He worked at Seat as creative exterior designer and Leon Segment Design leader and Future Design Strategy. At IED Barcelona, he leads the Undergraduate Degree in Transportation Design. 

His work has been recognized with different awards, such as Best Design Concept Car Exterior of the Year, Red Dot Award, Red Dot Award Best of the Best 5-door Hatchback or the Red Dot Design Quality.

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